Education

IPG Membership is not required to participate in general workshops, offerings, and events. Please become a member for access to higher-level and technical clinics, participate in awards, showcases, and to receive special discounts on trade services.

GENERAL

• • From Home to Market
  (An overview of how to scale for retail brand, positioning, COGs, marketing/pr strategy, packaging, sourcing, and regulatory basic.)

• • Naturals vs. Synthetics (Paneled Discussion)

• • The Truth Behind Green Beauty (Paneled Discussion)

• • What Retailers Want Now (Paneled Discussion)

• • Post-Covid Design Trends (Paneled Discussion)

• • Perfect Pitch (Group practice and review)

• • Functional Beauty (Paneled Discussion)

• • Scent As Art (Paneled Discussion)

• • Members Packaging Showcase

• • IPG Awards

Members-Only:

TECHNICAL

• • Functional Perfumery

• • Tea Aromas

• • Materials Intensives (Levels I, II & III)

• • Cross-Applicational Perfumery Formulations

• • Candle Making 101

• • Regulatory Basics

• • How to Create a Cologne

• • The Language of Perfumery

ACCORDS

• • Basic Accords (Florals, fruits, incense, leather , green . spices, & woods)

• • Tuberose

• • White Florals

• • Rose

• • Fougeres

• • Chypres

BUSINESS & DESIGN CLINICS

• • Social Media 101

• • How to set up your brand for the digital world (e-commerce, SEO, D2C, etc.)

• • Business Plan

• • Fundraising 101

• • How to write a marketing plan

• • Public Relations Basics

• • Packaging 101

• • How to use data for commerce

Join us to learn more!